AI Potential Analysis
Many companies face the question of which areas the use of Artificial Intelligence actually creates added value. There are often many ideas – but without systematic evaluation, priorities remain unclear and resources are used inefficiently. The AI potential analysis creates clarity here. It identifies relevant use cases along processes, products and services, evaluates their benefits and feasibility, and provides a well-founded basis for prioritizing AI initiatives.
Many companies face the question of which areas the use of Artificial Intelligence actually creates added value. There are often many ideas – but without systematic evaluation, priorities remain unclear and resources are used inefficiently.
The AI potential analysis creates clarity here. It identifies relevant use cases along processes, products and services, evaluates their benefits and feasibility, and provides a well-founded basis for prioritizing AI initiatives.
Your benefits at a glance
Clarity about relevant AI opportunities
Identification of realistic, business-relevant use cases
Prioritization instead of collecting ideas
Evaluation according to benefits, effort, feasibility and risks
Strategic orientation
Clear overview of what pilot projects and investments are worthwhile
Implementation-ready results
Concrete recommendations from pilot to scaling
Transparency about requirements
Clear view of data, processes and organizational requirements
Clarity about relevant AI opportunities
Identification of realistic, business-relevant use cases
Prioritization instead of idea collection
Evaluation according to benefits, effort, feasibility and risks
Strategic orientation
Clear overview of what pilot projects and investments are worthwhile
Implementation-ready results
Concrete recommendations from pilot to scaling
Transparency about prerequisites
Clear view of data, processes and organizational requirements
This is how we proceed
Inventory
Analysis of the initial situation, relevant processes, data sources and systems
Use case identification
Joint collection of potential AI applications
Evaluation & Prioritization
Analysis of benefits, effort, feasibility and risks
Roadmap development
Derivation of concrete recommendations for action, priorities and next steps
The AI potential analysis clearly shows you where AI creates real added value in your organization - and how you can plan your next steps in a targeted and economically sensible way.
"The AI potential analysis clearly shows you where AI creates real added value in your organization - and how you can plan your next steps in a targeted and economically sensible way."
Frequently asked questions
What is the difference between Quick Check and Potential Analysis?
With the AIReadiness Quick Check, you can find out how well your organization is fundamentally prepared for the use of AI and what next steps are appropriate for your specific situation. In the AI Potential Analysis, we delve deeper into your business model and jointly identify and prioritize specific AI use cases. This creates a solid basis for strategic decisions, which can be used to plan the implementation of use cases in a targeted manner.
Which areas and processes are considered, and who should be involved?
In a company-wide AI potential analysis, we look at all relevant company areas and processes in which AI can create real added value – from marketing, sales and customer service to production, logistics and purchasing, to controlling and HR. In doing so, we involve those employees and managers who know the processes and make decisions, so that we can identify realistic opportunities, priorities and implementation options. We define the exact scope together in advance in a meeting, so that the analysis is optimally tailored to your goals and resources. Of course, it is also possible to start with a limited scope – for example, in a single department – and gradually extend the AI potential analysis to other areas.
What information is needed?
The specific information required depends heavily on the respective project scope and the use cases under consideration. We usually need insights into products, processes, systems and data structures. In addition, strategic objectives and aspects of corporate culture are important in order to identify suitable use cases and reliably assess their feasibility.
Can the analysis be carried out independently of ongoing projects?
Yes, the AI potential analysis can be carried out independently of ongoing projects. Existing initiatives are of course taken into account in order to identify possible synergies and avoid duplication of effort.
Contact us

Dr. Martin Granzow
Managing Director Founder | Nextra Consulting