{"id":8400,"date":"2026-03-06T15:03:00","date_gmt":"2026-03-06T14:03:00","guid":{"rendered":"https:\/\/nextra-consulting.com\/identifying-ai-potential-from-ideas-to-a-prioritized-use-case-shortlist\/"},"modified":"2026-09-28T20:30:40","modified_gmt":"2026-09-28T18:30:40","slug":"ki-potenziale-erkennen-use-case-shortlist","status":"publish","type":"post","link":"https:\/\/nextra-consulting.com\/en\/ki-potenziale-erkennen-use-case-shortlist\/","title":{"rendered":"Identifying AI Potential \u2013 From Ideas to a Prioritized Use Case Shortlist"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8400\" class=\"elementor elementor-8400 elementor-8094\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d03f56 e-flex e-con-boxed e-con e-parent\" data-id=\"1d03f56\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0ba4a1f e-flex e-con-boxed e-con e-child\" data-id=\"0ba4a1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38a1ce9 elementor-widget elementor-widget-text-editor\" data-id=\"38a1ce9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Many companies start AI initiatives reactively \u2013 because a tool is currently popular, not because a concrete need has been identified. The result: misguided investments, unclear priorities, frustrated teams. In this <strong>talk from the Sustainability x AI series<\/strong>, Janika Ofterdinger and Kathrin Ruhnke (Nextra Consulting) show how a structured AI potential analysis makes the difference.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1621350 e-flex e-con-boxed e-con e-child\" data-id=\"1621350\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75866ed elementor-widget elementor-widget-video\" data-id=\"75866ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/z8GtbPe_BRE&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e25542f absatz-titel elementor-widget elementor-widget-text-editor\" data-id=\"1e25542f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><span style=\"color: #51b48c;\">Pain Points Instead of Tools as a Starting Point<\/span><\/h6><p>The crucial methodological shift: Not &#8220;What AI tools are available?&#8221; but &#8220;Where are we currently losing time, quality, or decision-making quality?&#8221; is the right initial question. The potential analysis starts with processes and pain points \u2013 and only then identifies where AI makes sense. <\/p><h6><span style=\"color: #51b48c;\">The Proven Workshop Format<\/span><\/h6><p>The talk presents a concrete workshop format that has proven successful with Nextra clients many times: structured inventory of relevant processes, collaborative use case collection, evaluation based on value and feasibility, and finally a prioritized shortlist as a decision-making foundation \u2013 regardless of whether AI is already being used in the company or not.<\/p><h6><span style=\"color: #51b48c;\">What you will learn in this talk<\/span><\/h6><ul><li>In which cases a potential analysis is useful and where its concrete added value lies<\/li><li>How AI potential is identified based on pain points and processes \u2013 not tool-driven<\/li><li>What typical next steps follow after the potential analysis<\/li><\/ul><p> <\/p><p> <\/p><div class=\"cta\"><p><strong>All future and past webinars can be found at: <a href=\"https:\/\/nextra-consulting.com\/en\/webinars\/\"><span style=\"text-decoration: underline;\"><span style=\"color: #51b48c; text-decoration: underline;\">nextra-consulting.com\/webinars<\/span><\/span><\/a><\/strong><strong>.<\/strong><\/p><p><strong>More about our AI services can be found <span style=\"text-decoration: underline;\"><span style=\"color: #51b48c; text-decoration: underline;\"><a style=\"color: #51b48c; text-decoration: underline;\" href=\"https:\/\/nextra-consulting.com\/en\/ai-services\/\" target=\"_blank\" rel=\"noopener\">here<\/a><\/span><\/span>.<\/strong><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Many companies start AI initiatives reactively \u2013 because a tool is currently popular, not because a concrete need has been identified. The result: misguided investments, unclear priorities, frustrated teams. In this talk from the Sustainability x AI series, Janika Ofterdinger and Kathrin Ruhnke (Nextra Consulting) show how a structured AI potential analysis makes the difference. [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":7673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[66,68,84],"tags":[],"class_list":["post-8400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-ai-implementation","category-ai-potential-analysis"],"_links":{"self":[{"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/posts\/8400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/comments?post=8400"}],"version-history":[{"count":38,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/posts\/8400\/revisions"}],"predecessor-version":[{"id":9763,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/posts\/8400\/revisions\/9763"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/media\/7673"}],"wp:attachment":[{"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/media?parent=8400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/categories?post=8400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nextra-consulting.com\/en\/wp-json\/wp\/v2\/tags?post=8400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}