AI for SMEs – Potential Analysis and Roadmap with BAFA Funding

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AI is no longer a topic for the future for small and medium-sized enterprises, but a competitive factor in the here and now; however, many lack a structured entry point. In the Talk of our Sustainability x AI series, Janika Ofterdinger speaks with Dr. Britta Frommeyer (Nextra Consulting) about how SMEs can start with AI: […]

Identifying AI Potential: Why Companies Should Not Start with the Tool

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Artificial intelligence has arrived in many companies, at least as a topic. New tools are being tested, initial pilot projects are being launched, and individual teams are experimenting with ChatGPT, Microsoft Copilot, or specialized applications. At the same time, a clear answer to the crucial question is often missing: Where does AI truly provide the […]

Identifying AI Potential – From Ideas to a Prioritized Use Case Shortlist

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Many companies start AI initiatives reactively – because a tool is currently popular, not because a concrete need has been identified. The result: misguided investments, unclear priorities, frustrated teams. In this talk from the Sustainability x AI series, Janika Ofterdinger and Kathrin Ruhnke (Nextra Consulting) show how a structured AI potential analysis makes the difference. […]

How do I identify specific AI use cases for my company?

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Specific AI use cases can be identified by companies systematically analyzing their processes, data, and pain points. Instead of starting from available technologies, the focus should be on specific problems, inefficiencies, or decision-making needs. This is exactly where AI delivers its greatest value. A proven starting point is the structured review of core business processes […]

Which processes can be automated with AI?

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In principle, processes that are recurring, data-driven, and rule-based can be automated with Artificial Intelligence. Activities with high manual effort, clear decision patterns, or large volumes of data are particularly suitable. In practice, suitable AI use cases can be found in almost all business areas. In the sustainability sector, for example, large volumes of data, […]