AI for SMEs – Potential Analysis and Roadmap with BAFA Funding
AI is no longer a topic for the future for small and medium-sized enterprises, but a competitive factor in the here and now; however, many lack a structured entry point. In the Talk of our Sustainability x AI series, Janika Ofterdinger speaks with Dr. Britta Frommeyer (Nextra Consulting) about how SMEs can start with AI: […]
Green Claims Under Scrutiny: What Companies Should Do Now to Prepare for EmpCo
Sustainability has long been an integral part of corporate communications, product marketing, and brand positioning. Products are described as “climate-friendly,” brands as “sustainable,” and business models as “future-proof.” What was once considered positive positioning will be subject to significantly stricter regulation in the future. With the new EU Directive “Empowering Consumers for the Green Transition,” […]
Identifying AI Potential: Why Companies Should Not Start with the Tool
Artificial intelligence has arrived in many companies, at least as a topic. New tools are being tested, initial pilot projects are being launched, and individual teams are experimenting with ChatGPT, Microsoft Copilot, or specialized applications. At the same time, a clear answer to the crucial question is often missing: Where does AI truly provide the […]
AI? Yes, but… what about the AI Act?
AI regulation is not just an IT issue—sustainability departments are also affected by the EU AI Act. In this talk from the “Sustainability x AI” series, Janika Ofterdinger (Nextra Consulting GmbH) and Bengt Petersen (Partner and Lawyer, Front Wing Litigation) discuss what the AI Act specifically means, which misconceptions frequently arise in practice, and how […]
AI Regulatory Sandbox: What Companies Can Learn from the Federal Network Agency’s (Bundesnetzagentur) Pilot Project
Federal Network Agency (Bundesnetzagentur) simulates first AI regulatory sandbox for EU AI Act compliance. Insights for companies on compliant AI implementation by 2026.
15 competitors, one AI agent, robust results: Rethinking sustainability benchmarking
Anyone who wants to make strategic decisions on sustainability needs more than a gut feeling. They need orientation: What are others doing? Where do we stand ourselves? And what is really common practice in our industry? These were exactly the questions at the start of our joint project with Maritim Hotelgesellschaft. The goal was systematic […]
Experiment with AI agents
AI agents make operational decisions: Andon Labs’ AI experiment highlights the potential and risks of autonomous AI systems in day-to-day business.
AI Strategy: From Ideas to a Concrete Roadmap
AI potentials have been identified, and the first pilots are running – but how does this become a coherent strategy? In this Sustainability x AI series talk, Janika Ofterdinger and Dr. Britta Frommeyer (Nextra Consulting) show how companies can elevate AI from the pilot level to a strategic level and derive a lean, actionable roadmap […]
The 5 Steps to Successful AI Strategy Development
The introduction of Artificial Intelligence (AI) in a company is not a one-time project, but a strategic process that should be carefully planned and implemented. A well-founded AI strategy ensures that initiatives create measurable value, resources are used efficiently, and changes within the organization are managed in a structured manner. We recommend a clear 5-step […]
Identifying AI Potential – From Ideas to a Prioritized Use Case Shortlist
Many companies start AI initiatives reactively – because a tool is currently popular, not because a concrete need has been identified. The result: misguided investments, unclear priorities, frustrated teams. In this talk from the Sustainability x AI series, Janika Ofterdinger and Kathrin Ruhnke (Nextra Consulting) show how a structured AI potential analysis makes the difference. […]
